Get Rooted Radio with Erica Gifford Mills: Living it Up ~ Loving it Up ~ Letting it Go!: The Pursuit of Authenticity Through Personal Branding

It all begins and ends with YOU. In order for you to effectively communicate to the world who you are, it is vital for you to understand who you are first.Too many people overvalue what they are not and undervalue what they are. Is this true for you?

In other words, what motivates you? Do you know your strengths, what you value, what unique gifts you have and what you are passionate about? Or do you spend more time and energy focusing on self-defeating behaviors such as procrastination, negative self-talk, being a people pleaser at the cost of your own detriment, and the fear of failure?

Join Erica Gifford Mills and her guest, Shaunda Thompson, as they discuss how you can make an intentional and conscious effort to understand what your distinctive traits are and how you can use this knowledge to create your personal brand.